About the school

Twenty winters on this mountain. Ten of them teaching.

I'm Georgi. On skis since I was five. On snowboard since I was fifteen. Teaching friends since I was sixteen and teaching as a profession since I was twenty. EPIC is the school I wish someone had run when I was the nervous kid at the lift.

Georgi

Founder & head instructor

Georgi, founder of EPIC, at Borovets.
Georgi / Borovets, BG
  • 01 / 0420Winters on Borovets
  • 02 / 0410Seasons teaching
  • 03 / 041–10Riders per group
  • 04 / 044+Ages we coach

Chapter 01

Origin

Borovets isn't a destination for me. It's the walk home.

I learned on a pair of borrowed skis that were two sizes too long, on the lower slopes of Martinovi Baraki — the same lift line I now stand at every morning.

I never moved away. Twenty years on, every season since, the lifts have opened on the same December morning and I've been at the base of Martinovi Baraki when they did. Ten winters teaching. Different boots.

Just commit.

— the only instruction I got the first day. I fell on every turn until lunch.

EPIC started because I still remember every detail of that first lesson — the "just commit," the day of falling, the quiet decision on the chairlift home that maybe skiing wasn't for me. I built the school I needed back then. So nobody walks away from us with that ride home.

Chairlift line on Martinovi Baraki, Borovets, with fog rolling over the valley below.
Martinovi Baraki — the lift line he started at, and still teaches at every morning.

Chapter 02

How a lesson runs

Real corrections. Run by run.

You make a run. We watch what your body actually did, not what you think it did. The drill you do next is chosen for the turn you just blew, the foot you don't trust, the half-second the old habit creeps back in.

Then another run. Then another correction. By the third lap of the morning, the rider who started the day is a different one.

Chapter 03

The moment

The moment I'm watching for.

Every lesson has it. It's not the first turn — that one is still all conscious effort, all thinking-about-the-drill. It's the third or the fourth, the one where the rider stops running through the checklist in their head and just skis. The face changes. The shoulders drop an inch. The next turn happens before they decide to make it. That's the moment I'm on the slope for. Everything before it is setup. Everything after it is yours to keep.

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